Our Story

Our family has always spent our weekends and vacations on the lakes in Muskoka and on Georgian Bay, either in the boat or on the dock while the kids swim, tube and ski. We grew up on the lake and want our kids to have the same experiences enjoying all of the fun at the cottage and outdoors. We also know how strong the sun is today and the need to protect baby's and kid's skin is extremely important. 

As a mom, I was constantly concerned about when the sunscreen was applied last and if their shoulders were getting a little red? I know that it is not recommended to put sunscreen on babies under six months. So we were creating what I call 'towel tents' to protect the babies until either they moved or the sun moved. 

When we did try to put sun shirts on the little ones, it was a fight to get anything over the head (even before going into the water) and it always seems the neck hole shrinks when wet. I tried other sunsuits but the material rode up the legs, once again exposing more skin.

I found myself wishing there was more protection for girls so my daughter’s legs were protected when on the boat and in the water all day. Then I found myself wishing she could get a shirt on and off herself without ‘jerseying’ herself everyone would be happier, as she is independent and would rather do things herself.

I thought if I could solve these issues to protect my kids that would be a great day! But if I could create a product for my kids that aligns with my own values to ensure we were made in Canada, had exceptional quality, were sustainable and environmentally conscious for the next generations, that would be even better!

So I made my dream sun protective clothing, then I tested them on my own kids (for a whole summer). In the lake, pool, tubing, waterskiing, boating and the list goes on. My favourite feedback was my daughter's for the shorts “I just never want to take them off". These suits became the go to for the kids and for me so I didn't have to worry about covering them in sunscreen.

I hope Sun Safe On The Lake can provide you with peace of mind and convenience to enjoy your summers on the lake too! 


Jen & The Family